The #1 Resource for B2B SaaS & Technology Digital Marketing

A place on internet for people wanting to learn more about B2B SaaS & Technology digital marketing strategies & experts.

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Resources for B2B SaaS Marketers

We created B2B Hackers to be a digital resource for B2B SaaS Marketers. We help marketers find agencies, consultants and tools to help scale the companies they are working with and for. Use the quick links below to jump to some of our most popular resources.

The Best SaaS Agencies

Top 10 Lists of B2B SaaS Agencies

We've collated lists of some of the most popular B2B Technology & B2B SaaS Marketing Agencies and Consultants. We have grouped them by specialism to help you produce your shortlist.

B2B SaaS COMPANIES

Types of B2B SaaS Marketing

B2B SaaS products are often not easy to put into one bucket, but there are 3 broad categories that they can fall into: B2C2B, Team Specific and Enterprise B2B SaaS. A lot of companies will fall into all of these buckets but it is good to understand the nuances of the different types of marketing strategies required for each.

b2c2b saas

B2C2B

B2C2B is short for "business-to-consumer-to-business" and defines the business relationship between a company and a private consumer, at the first step.

team b2b saas

Team Specific

Team Specific B2B SaaS products are software solutions built for a specific team within a company such as a procurement team or finance team as two examples.

enterprise b2b saas

Enterprise

Enterprise B2B SaaS products are the most difficult to sell and typically have the longest buying cycles, but they also have the highest ROI and potential sales value.

About us

We're an independent group of B2B SaaS digital marketing experts that want to help our peers.

B2B SaaS Experts

We've got years of combined experience in working in and with B2B SaaS companies, large and small.

Combined Knowledge

We're a group of 'generalists' and 'specialists' that combine our knowledge to produce useful content for the industry.

Top Hacks & Tips

We use this website as a storage depot of sorts for our own hacks, tips and tricks for future reference. Like a journal of our playbooks.

The latest articles

Here’s what’s happening in the world of B2B Tech & SaaS Digital Marketing geeks.

101 Guide

Content Marketing

Content marketing is the fuel of any successful B2B SaaS Marketing strategy. In this guide we run through implementing a successful content marketing strategy for a B2B SaaS company.

Content Marketing Guide
101 Guide

Revenue Operations

Revenue operations is all about creating and managing an effective lead generation and conversion machine. In our guide we cover everything from start to finish.

RevOps Guide
101 Guide

Inbound Marketing

Inbound marketing is the most popular strategy for growth for B2B SaaS companies. In our comprehensive guide we lay out the strategies used by leading B2B SaaS companies.

Inbound Marketing Guide
101 Guide

Digital Marketing

Digital Marketing is a broad topic. We cover as much as we can in this complete guide to digital marketing for B2B SaaS companies. 

Digital Marketing Guide
101 Guide

PPC

Pay Per Click (PPC) is a core part of digital & inbound marketing. We outline how to nail it for a B2B SaaS company.

PPC Guide
101 Guide

Marketing Operations

Marketing operations is becoming more and more important. In this guide we talk through everything you need to know about MOps for B2B SaaS

Marketing Ops Guide
101 Guide

B2B SaaS SEO

Learn how the experts design and execute world-class B2B SaaS SEO strategies from planning through to execution.

SEO Guide
The B2B Hackers

We're B2B SaaS Specialists

At B2B Hackers we speciliase in providing knowledge and support for B2B SaaS companies. Whether that's through useful guides and templates or our recommended list of B2B SaaS specialist agencies we're here to help.

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